Pragmatic Play & Zamba Sign Live Casino Deal

Zamba, a key online casino operator in Colombia, is expanding its live casino content offer. The illustrious operator has signed a brand-new deal with Pragmatic Play that will see all Pragmatic live dealer games appear at the Zamba online casino site.

Pragmatic Play Samba

According to the latest press release, Pragmatic Play has officially partnered with Zamba. Zamba is not a new partner for the company, though. These two companies have been working closely since 2020, when they penned their first deal for slot game distribution. For the past four years, Zamba has been offering Pragmatic Play slots to its Colombian audience 24/7.

However, after four years of working together, it was time to take the partnership to the next level – by introducing the rest of Pragmatic Play’s catalogue.

From now on, all players who have registered at Zamba can access Pragmatic Play live dealer games, such as Live Roulette, Roulette Azure, and many others. The deal also includes live game shows, even the most recent releases. Pragmatic Play’s most popular live game shows such as Sweet Bonanza CandyLand and Snakes & Ladders Live are also included in the mix.

Good Games, Happy Players

The deal came as a great benefit for both companies. For instance, Victor Arias, the VP of Latin American Operations at ARRISE, a company powering Pragmatic Play, expressed his joy over the new deal:

 “Improving the relationship with Zamba to include Live Casino content forms part of our wider strategy to greatly expand Pragmatic Play’s reach within the category”.  He added, “We are thrilled about the latest addition of state-of-the-art Live Casino titles including the top-performing Sweet Bonanza Candyland™ as well as classic table games such as blackjack and baccarat.”

On the other side we have Enrique Amorocho, Business unit manager at Zamba. He chimed in with: “Following the good performance of Pragmatic Play’s Slots among our players it was a good next step to build upon this relationship and offer its Live Casino content to our customers.

“With the rise in popularity of the category among bettors, we have no doubt its Live Casino content will perform just as well as its Slots have, as we strive to provide an unmatched experience to our players. Pragmatic live casino arrives Zamba.co to complete our offer to our loyal customers.”

Stay tuned for more info and updates on Pragmatic Play with CasinoChick.