ProgressPlay’s New Sweepstakes Platform Could Shake Up Social Casino Gaming

The sweepstakes casino industry has had a rough year. There have been state bans, lawsuits, and even withdrawals from the US market by some big software names.

However, a curious thing has happened. While many operators are retreating, ProgressPlay is entering the vertical! The company recently announced a brand-new sweepstakes platform that will debut at SBC Summit Lisbon in September.

For players who love social casino gaming, this could be a pretty big treat this autumn. From what we’ve heard,  ProgressPlay promises a fresh, fast, and safe way to enjoy sweepstakes. But the question remains: can it survive the wave of crackdowns that we are witnessing?

Here is everything players need to know about the newest sweepstakes casino launch by ProgressPlay.

What ProgressPlay Is Bringing to Players

ProgressPlay is definitely making a lot of noise with their newly announced platform. According to multiple sources, the new platform uses the same dual-currency model sweepstakes fans are already familiar with. Those are:

• Gold Coins – used for entertainment only, have no cash value;
• Sweeps Coins – can be redeemed for cash prizes, just like on Chumba, Stake.us, and other sweepstakes sites.

The company says the platform will offer content from over 40 providers, including BGaming, Hacksaw Gaming, Betsoft, Booming Games, Wazdan, Habanero, and Evolution (plus its subsidiaries NetEnt, Red Tiger, Big Time Gaming, and Nolimit City).

Software studios partnering with the platform will get the fast game rollout, as their content can appear on the platform within weeks. That would allow new sweepstakes casinos to emerge very quickly.

Safety is also a guarantee, with a variety of features such as age verification, local hosting, and geolocation already integrated to promote safety and protection.

In other words, players are getting more games, better choices, and all that faster than ever.

The Timing Is Questionable

The biggest question on everyone’s mind is this: why now? And will it be even possible?

The industry, especially the sweepstakes industry in the USA, is in a bad place right now. The market is facing major regulatory pushback on several fronts.

First, there were state bans. Several US states, such as Connecticut, New York, and New Jersey, passed bills that banned dual-currency sweepstakes casinos. More are planning to do the same, including California.

Casinos were forced to abandon certain markets and states, while big suppliers such as Playtech and Pragmatic Play left the sweepstakes market entirely. This left many sweepstakes casinos with only a handful of games to offer to the players, further weaking the industry.

That’s not all. ProgressPlay is under regulatory watch. The company was fined £1 million by the UKGC recently for failure to comply with anti-money laundering and player protection guidelines. That might not necessarily affect the players in the USA, but regulatory bodies are definitely keeping a close watch on them.

If the new platform succeeds in delivering a safer platform that is also more compliant, it could change the tide for other operators too.

Bottom Line

If you ask ProgressPlay, sweepstakes casinos are not going away anytime soon. Even with major shutdowns and pushback, sweepstakes could find a way to stay in eligible states with a better, firmer structure.

But we should also keep an eye on state laws. As the list of restricted states grows, more game suppliers might decide to pull back. But we shall see – ProgressPlay’s new platform is surely going to at least try to make an impact.